Each project requires a number of steps to determine client and market needs, expectations, budget, strategy and overall market viability of a product.
The discovery process is a crucial step. Through this work we clarify the vision of the client. What does the end product look like—in look, feel, functionality and in the marketplace? Are these visions and goals realistic or are adjustments required?
During this period, the project background is explored. We examine how the product or concept has arrived at its current state. Who are the principals and what are their respective roles?
Each client has unique expectations and these are examined during the discovery process. Are expectations reasonable or is a "reality check" necessary? GSG works with clients to calibrate goals and expectations to ensure success of the project.
A business, whether a start-up with a single product concept or an existing company seeking development of a new addition to their product line has a number of needs. These may include some or all of the following:
- Product Design
- Drawings, Prototypes, Samples, etc.
- Determination of Target Markets
- IP (intellectual property) issues of copyright, trademark and patent(s)
- Product Licensing
GSG are experts at evaluating business requirements and project needs. This support often means the difference between success and failure in both the short- and long-term.
If the Discovery Process and Needs Analysis dictate that a product can and should be developed and produced, GSG will create a strategy to evaluate and select suppliers—based on specific product requirements—so the best suppliers—domestic or offshore—are contracted to do the work necessary to produce product and bring it to the marketplace.
No matter what stage your idea or product is at, moving forward will require a number of costs. GSG has the industry experience and connections to get clients the most reasonable cost for the many elements that go into development, production and distribution.
- Design and Prototyping
- Import Duties
As daunting as these costs may seem, it is important to have all known costs factored into the project, as well as leaving a margin for the many unknowns that may arise with large-scale production and distribution.
Quality Assurance Program
A business is only has good as the last product delivered. Therefore, creating a Quality Assurance Program is key to success. GSG does the legwork required to ensure that the following responsibilites are met:
- Vendor Qualification and Management
- Background Investigation and Due Diligence
- Factory Audits
- Product Inspections
Managing the flow of resources between the point of origin and the point of destination can be very complicated involving physical items integrated with information flow. A number of factors need to be considered and managed, such as:
- Staff (employees and/or contractors)
- Shipping and Freight
The complexity of logistics can be modeled, analyzed, visualized, and optimized by dedicated simulation software. GSG will minimize the use of resources, capital and time.
A product may be the most innovative of its kind, or maybe even the first of its kind. But, if it doesn't land on shelves and is not marketed properly success may be elusive. GSG has the resources to support marketing and distribution of product within the U.S. as well as internationally.
The above information may seem overwhelming, especially for start-ups or first-time inventors. However, GSG is a responsible guide through the entire process and will ensure that each project is expedited in a way that is to the client's advantage.